Top 5 Interactive Story Games on iOS in Europe - Q1 2022

Throughout the first quarter of 2022, the top 5 interactive story games on iOS in Europe showcased interesting trends in downloads, revenues, and active users. Let's dive into the performance of each app based on Sensor Tower data.

Episode - Choose Your Story experienced a decline in weekly revenue, starting from approximately $241K in late December 2021 to around $109K by the end of March 2022. Weekly downloads also saw a downward trend, from about 98K to 21K in the same period. Active users decreased from 204K to 118K.

Chapters: Interactive Stories had a relatively stable performance in revenue, fluctuating between $175K and $103K throughout the quarter. Weekly downloads ranged from 33K in early January to 24K by the end of March. Active users remained consistent, starting at 198K and ending at 173K.

Choices: Stories You Play saw a gradual decrease in weekly revenue, from $73K at the end of December to $44K by late March. Downloads dropped from 9K to 4K over the quarter. Active users peaked at 149K in mid-February, before declining to around 121K by the end of March.

Tabou Stories®: Love Episodes exhibited a significant drop in weekly revenue, from $59K in late December to $25K by the end of March. Downloads followed a similar trend, falling from 31K to 13K. Active users decreased from 113K to 66K during the quarter.

MeChat - Interactive Stories experienced fluctuating revenue, starting at $42K in late December, peaking at $50K in early January, and ending at $28K by late March. Downloads varied greatly, from 21K to 13K. Active users showed a general increase, starting at 37K and peaking at 73K in early January, before stabilizing around 43K by the end of March.

These insights highlight the dynamic nature of interactive story games on iOS in Europe during Q1 2022. For more detailed analysis and data, visit Sensor Tower.